25th Edition Fragrance for Men

Fresh masculine fragrance with an invigorating blend of fruity, herbaceous woody notes for the sensuous, stylish and sophisticated man.

25th Edition Fragrance for Women

A fresh, white floral bouquet that blends sheer petals with warm, musky woods to create a soft feminine character for the most elegant woman.

Aftershave Balm Gentleman's Pride

Alcohol free blend of lubricants and moisturisers to soothe and pamper irritated skin at any time but particularly effective after shaving. Clean subtle fragrance that provides excellent protection daily. Also contains HA to keep the skin younger looking.

Aloe Bath Gelee

Gentle moisturising bath and shower gel, rich in pure aloe vera. A fresh, clean and invigorating fragrance, with a gentle formula to leave the skin feeling unbelievably soft and smooth.

Aloe Ever-Shield Deodorant Stick

Effective, long lasting and non-irritating underarm protection that can be used directly after shaving. Clean scented, free from aluminium salts, lasts for months and will not stain clothes.

Aloe Lips

Moisturising conditioning balm for lips that soothes and provides protection in hot and cold temperatures. A handy pocket size stick easy to carry at all times. Suitable for use on other parts of the body to calm irritated skin.

Aloe Liquid Soap

Luxurious natural moisturising, cleansing soap with a mild formula, perfect for the entire family. Ideal to use when shaving, gentle enough to use on the face and kind to sensitive skin.

Aloe Pro-Set

Alcohol-free, protein rich formula that strengthens, conditions and moisturises whilst providing a long-lasting natural hold. Purified water and stabilised aloe vera replenish lost moisture and protect hair whilst styling and straightening.

Aloe Styling Gel

Alcohol-free with optimum holding power without stickiness. Protects, strengthens and protects the hair to provide maximum volume and shine. Unisex product for wet or dry hair.

Aloe-Jojoba Conditioning Rinse

Pure aloe formula enriched with vitamin B complex to nourish, strengthen and protect the hair. pH balanced for a healthy scalp and glossy, shiny and manageable hair.
 

Aloe-Jojoba Shampoo

Create soft, shiny and manageable hair with this pure aloe based formula. Keeps the scalp and hair looking clean and healthy. A mild, long lasting formulation, suitable for all hair types and can help control irritation.

Avocado Face and Body Soap

This soap loves your skin, moisturising as it cleans with the natural rejuvenating properties of this powerful fruit. Avocado is a rich source of vitamins A, B, D and E and contains antioxidants to help combat free radicals.

Forever Bright Toothgel

A gentle, non-fluoride formula, that contains aloe vera and bee propolis. It nourishes, strengthens and protects teeth and gums whilst fighting plaque and whitening without bleaching agents. A great minty taste in a non-abrasive formula, that children and